Merchant apps are constantly changing to meet omnichannel needs and to keep up with the proliferation of connected devices, requiring payment technology gateways to find new ways to address the evolution without creating friction.
When PayPal’s Braintree recently informed app developers and their merchant clients that a new version of its Drop-in mobile payment UI was available, it signaled changes to payments and consumer authentication on merchant apps are likely to occur in the future with the regularity of smartphone upgrades, with the goal of making payments easier for merchants to accept and consumers to initiate and complete.
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