Millennials are the media’s favorite generation. For the past several years, this demographic has endured the glare of a media spotlight determined to understand who they are, how they got here and where they’re going.
Millennials have been called many names, from technology addicts to entitled to lackadaisical. However, though stereotypes are always born out of some degree of truth, these descriptions fail to capture and celebrate the potential of this age group.
Born between 1981 and 1997, this is a generation still reeling from the aftermath of a painful recession. While graduating college during or just after a financial crisis may have contributed to their spending more time in the nest, it has also given them a unique perspective on the state of the world and the ways in which they can contribute.
Millennials offer insights and specific skills to enhance growth across every industry. However, three industries in particular—the Internet of things, retail and gaming—should prepare for Millennials to make waves and establish new standards.
Internet Of Things
No one can deny Millennials’ proclivity for technology. This age group has had access to the Internet since childhood and cell phones since high school, and they were the first to adopt the social networks that now shape our cultures. They are technology natives through and through. This innate comfort with tech makes them highly prepared to take on industries like the Internet of things.
The Internet of things (IoT) refers to electronic devices that are connected to the Internet. The IoT enables us to set our alarm systems after we’ve already left the house and control room temperatures from a distance. This digital doorbell by Nortek Security & Control can even monitor our smartphones to see who’s standing on our doorsteps.