Globetouch, an IoT connectivity options firm, introduced on Wednesday that’s has employed former VMware govt Riccardo Di Blasio as CEO.
Di Blasio, who has labored in govt gross sales and advertising roles with VMware and EMC, instructed CRN he would concentrate on scaling Globetouch’s enterprise out and reaching new key clients within the Internet of Things market.
“My mission is scaling out the business to the next stage,” he mentioned. “We have already written the business playbook; we know our use cases and our players. We’ll be touching all areas for scaling out – and our sales and marketing team will be a key engine behind this.”
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Oakland, Calif.-based Globetouch, based in 2014, presents IoT connectivity options along side community operators for enterprises, operators, and linked system OEMs.
The firm’s flagship choices embrace connectivity product GConnect, and administration answer GControl, which is constructed on a cloud SIM scalable structure. Globetouch additionally presents an IoT analytics and orchestration instrument, GFusion.
“In terms of market potential, automotive is the lowest hanging fruit right now,” mentioned Di Blasio. “There’s a huge potential for millions of connected cars to be deployed across every single company. Drones, trains and the transportation spaces will also make up a gigantic addressable market.”
Di Blasio most just lately labored at storage infrastructure start-up Cohesity as COO. Before that, he led worldwide gross sales for alliances at EMC, and helped construct the corporate’s worldwide cloud service supplier program. At VMware, Di Blasio led international gross sales and advertising organizations for vCloud, commercializing the platform via an ecosystem of service suppliers and finish customers.
Di Blasio mentioned that his “bread and butter is go-to sales and marketing,” and build up a channel will probably be a vital a part of his general technique to scale out Globetouch’s enterprise.
“I realize the channel is the most important pillar of our strategy in scaling up our business,” he mentioned. “Telecom providers will be the key focus for us … the have the number one reach in terms of customers, with end users and enterprises.”
“We also want to target all the different players, including system integrators and the people deploying sophisticated IoT solutions,” Di Blasio mentioned. “We want to recruit and start working together with this ecosystem of IoT pure players.”
John Jiang, president at Globetouch, instructed CRN the corporate would proceed to make a mark within the IoT house via its distinctive ecosystem of operator companions.
“Traditional IoT connectivity players leave the control to mobile operators, but we put our clients in control, and that’s unique in the market,” he mentioned.
The firm mentioned its former CEO, Ori Sasson, will “continue to support Globetouch as vice chairman.”
