55% Want To Use Voice To Control Entertainment Devices

The progress of voice-activated private assistants continues, now with homeowners desirous to train extra management by means of voice.

Consumers wish to use voice to regulate each leisure and sensible dwelling units, based mostly on a brand new examine.

The majority (56%) of U.S. broadband households discover it interesting to make use of voice help to regulate sensible dwelling units and most (55%) wish to use voice to regulate leisure units.

The examine relies on a survey of 5,000 U.S. broadband households performed by Parks Associates.

An eMarketer examine earlier this week discovered that 36 million Americans will use a voice-enabled speaker at the least as soon as a month this 12 months, primarily pushed by millennials  (Millennials Drive Growth Of Digital Voice Assistants).

The Parks Associates examine reveals the adoption of sensible audio system with private assistants, together with Amazon Echo, Dot or Tap or Google Home is at 11% of U.S. broadband households.



GfK  Research final month discovered that 11% of U.S. customers personal both an Amazon Echo or Google Home, as I wrote about right here on the time (Top Use Of Amazon Alexa, Google Home: Playing Music).

The adoption of voice assistants greater than doubled from 2015 to 2016, with 15 million Amazon Echo units offered final 12 months, in accordance with Parks.

The progress is projected to proceed to 57 million clever assistants being offered in 2021.

Voice help is right here to remain.


Digital voice assistants will probably be main matter for dialogue on the MediaPost IoT Marketing Forum May 18 in New York. Here’s the agenda